This Cookie Policy explains how Cardinal AI Systems Ltd uses cookies and similar tracking technologies on cardinalaisystems.com. We respect your privacy and are committed to transparency about our data practices. Given the professional nature of our website, our use of cookies is minimal and purposeful.
Cookies are small text files placed on your device by websites you visit. They are widely used to make websites function efficiently, to provide analytics data to website operators, and to remember your preferences.
Cookies may be:
Under the UK Privacy and Electronic Communications Regulations (PECR) and UK GDPR, we are required to obtain your consent before placing non-essential cookies on your device.
These cookies are strictly necessary for the website to function and cannot be switched off. They do not store personally identifiable information.
| Cookie Name | Purpose | Duration |
|---|---|---|
| cardinal_consent | Records your cookie consent preferences | 12 months |
| cardinal_session | Maintains session state for form submissions | Session |
| __cf_bm | Cloudflare bot management (security) | 30 minutes |
These cookies help us understand how visitors interact with our website. All analytics data is aggregated and anonymised — we cannot identify individual visitors from this data.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Distinguishes unique users for aggregate reporting | 2 years |
| _ga_* | Google Analytics | Session state for GA4 measurement | 2 years |
| _gid | Google Analytics | Distinguishes users within 24-hour sessions | 24 hours |
We use Google Analytics with IP anonymisation enabled. Data collected is used solely to improve the website experience and is not shared with third parties for advertising purposes.
These cookies enable enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we use.
| Cookie Name | Purpose | Duration |
|---|---|---|
| cardinal_pref | Remembers your display and accessibility preferences | 6 months |
Our website may load resources from the following third-party services, which may set their own cookies subject to their respective privacy policies:
| Service | Purpose | Privacy Policy |
|---|---|---|
| Google Fonts | Typography delivery (fonts.googleapis.com) | policies.google.com/privacy |
| Google Analytics | Anonymous website analytics (where consented) | policies.google.com/privacy |
| Cloudflare | Security, performance, DDoS protection | cloudflare.com/privacypolicy |
| Vercel | Website hosting and edge delivery | vercel.com/legal/privacy-policy |
We do not use advertising networks, social media tracking pixels, or retargeting cookies on this website.
When you first visit our website, you will be presented with a cookie consent banner. You may:
Your consent preferences are stored in a first-party cookie (cardinal_consent) for 12 months. You may update your preferences at any time using the preference panel on this page or by clearing your browser cookies.
We do not gate access to our website behind cookie consent. Refusing non-essential cookies does not affect your ability to use any part of our website or submit enquiries.
In addition to using our preference panel, you can control cookies directly through your browser settings. Most browsers allow you to:
| Browser | Cookie Settings Location |
|---|---|
| Google Chrome | Settings → Privacy and Security → Cookies and other site data |
| Mozilla Firefox | Settings → Privacy & Security → Cookies and Site Data |
| Apple Safari | Preferences → Privacy → Manage Website Data |
| Microsoft Edge | Settings → Cookies and Site Permissions → Cookies and site data |
Please note that disabling certain cookies may affect the functionality of this website and other websites you visit.
We may update this Cookie Policy to reflect changes in our cookie usage, technology, or legal requirements. The "Last Updated" date at the top of this page will always reflect the most recent revision.
Material changes that affect non-essential cookies you have previously consented to will prompt a renewed consent request.
For questions about our use of cookies or to exercise your rights under UK GDPR, please contact: